AI Chatbot for Efficient Customer Service and Digital Transformation

Blume2000 uses an AI chatbot to improve customer service and increase efficiency at peak times.

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Skalierbarer KI-Kundenservice für Deutschlands führenden Online-Floristen

1.700 chats
per month and up to 5.000 in high season
57 %
of all inquires are getting answered automatically by the chatbot
34 %
takeover rate — only complex cases end up with the live chat team

About the company

In the case study, find out how Blume2000 uses an AI chatbot to optimize customer service, support customers quickly and easily at peak times and at the same time increase the conversion rate.

Chatbot Goals

  • Relief for customer service
  • Manage peak support times, such as Mother's Day or Valentine's Day
  • Improve user experience
  • Encourage self-service
  • Stay flexible and compliant with data protection regulations

Results 

  • Standard inquiries such as shipping status or address changes are reliably automated
  • The chatbot intercepts high volumes of support and ensures smooth service even at peak times
  • With quick answers and smart self-service options, customers can instantly find the help they need
  • Through free text inputs, Blume2000 recognizes trends and can constantly improve the service and website
  • The AI chatbot helps customers make purchase decisions and points out actions, which increases the conversion rate
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