Choosing the right customer service software depends on many factors - from automation options and data protection to integration into existing systems.
This guide provides an overview of the most important criteria and helps you find the right solution. There is also a practical comparison table with the top 9 providers to make the decision easier.
Definition: What is Customer Service Software?
Customer service software is a digital tool that helps companies provide fast and efficient support to their customers across all phases – from initial contact to long-term care. Different providers offer various solutions – from software that bundles all inquiries from email, chat, phone, or social media in a central inbox, to tools that focus on specific channels or functions. Depending on the company's needs, both can be very helpful.
Modern solutions can do much more than just manage tickets. Thanks to automation and AI support, standard inquiries can be quickly resolved with chatbots or automated response suggestions. This saves time and ensures that staff can focus on the really challenging cases.
Customers can also be seamlessly supported across different channels – whether by live chat, messenger, or traditional phone calls. And because most systems are scalable, they simply grow with the company. Whether a small startup or a large corporation – with the right software, customer service remains efficient and flexible.
The Top 9 Customer Service Software Providers
No need for lengthy searching, just everything at a glance. The following table lists the 10 best providers in direct comparison. To keep it fair, we've looked at the cheapest paid version in each case.
Provider/Comparison Criteria
moinAI
Zendesk Support Suite
Salesforce Service Cloud
Userlike Chat Software
Freshdesk
HubSpot Service Chat
Parloa
Zoho Desk
SuperOffice
AI Component
High
Medium
Medium
Medium
Medium
Medium
Medium
Low
Low
Omnichannel Communication
✅
✅
✅
✅
✅
✅
✅
✅
✅
Data Analysis Tools
✅
✅
✅
✅
✅
✅
❓
❌
✅
GDPR Compliant
✅
✅
✅
✅
✅
✅
✅
✅
✅
Provider Support
Help center, ticket support and short, personal onboarding
General online support/self-learning videos
Self-learning videos
Chat, email, and phone support
❓
Email, in-app chat, and phone support
❓
Support via email and phone
Email support and eLearning
AI Chatbot Included
✅
✅
✅
❌
❌
✅
✅
❌
❌
Integrations
✅
✅
✅
✅
✅
✅
✅
✅
✅
Add-On: AI Product Advisor
✅
❌
❌
❌
❌
❌
❌
❌
❌
Number of 5-Star OMR Reviews
81
48
22
77
19
9
0
11
33
Price per Month
From €500
From €25/employee
From €25/employee
Free/from €130
Free/From €18/employee
€100/license
On request
From €9/user
€55/user
Best Suited For
Companies of any size
Companies of any size
Medium to large companies
Companies of any size
Companies of any size
Companies of any size
Companies of any size
Small to medium-sized companies
Medium-sized companies
Explanations of Individual Categories
AI Component: Evaluates the level of artificial intelligence integrated into each software (based on the most affordable version).
Omnichannel Communication: Checks whether inquiries from various channels like email, chat, or social media are centralized in one place.
Data Analysis Tools: Assesses if the software offers tools that help identify successful processes and areas for improvement.
GDPR Compliant: Determines whether the software meets all data protection requirements, particularly the GDPR.
Provider Support: Looks at the type and quality of support provided—how you can get help when needed.
AI Chatbot Included: Clarifies whether an AI chatbot is included, available as an add-on, or only in higher-tier versions.
Integrations: Examines if the software can connect with other systems or platforms.
Add-On: AI Product Advisor: Identifies whether there’s an additional feature that supports the sales process with AI-based product recommendations.
Number of 5-Star OMR Reviews: Counts the number of 5-star ratings the software has received on OMR Reviews.
Price per Month: Indicates the monthly cost of the software when using the cheapest available version.
Best Suited For: Suggests the ideal company size that would benefit most from the software.
The Individual Providers in Focus
1. moinAI
moinAI is a platform for automated customer communication that helps companies process inquiries efficiently. The AI chatbot answers recurring questions around the clock and can forward conversations via live chat to staff when needed.
A central element is the AI Agents – specialized AI assistants that take over specific processes in customer service. They support, for example, with order or contract processing, appointment bookings, or capturing customer data. This allows recurring tasks to be specifically automated, while more complex issues can still be handled by human employees.
In addition to automating support requests, moinAI offers GDPR-compliant AI technology, easy implementation, and various integrations to seamlessly fit into existing systems. With features such as multilingual communication, lead generation, and individual customization options, moinAI is suitable for companies of different industries and sizes.
👍 What do customers like best?*
👎 What don't customers like?*
Optimizes customer interactions, makes daily work easier, and opens up new possibilities through intelligent automation
Longer familiarization time should be planned for, but it's worth it
moinAI team are real "enablers"
Full control through flexible switching between AI and manual topic creation
Intuitive operation and clear hub
*Source: OMR-Reviews
2. Zendesk Support Suite
The Zendesk Support Suite is a user-friendly solution for customer service that seamlessly adapts to a company's growth. It offers a central platform where support staff can communicate across various channels such as email, phone, SMS, live chat, and social media – all in one place.
The central element of the suite is a powerful ticketing system that helps track, prioritize, and efficiently resolve inquiries. Zendesk also offers a Help Center, which includes a knowledge base and community forums to promote customer self-help. The offering is complemented by reporting and analysis tools that enable continuous optimization of customer service performance.
👍 What do customers like best?*
👎 What don't customers like?*
✅ Always up to date, since data can be updated in real time
📱 iPad and iPhone apps could be more intuitive
🎯 High level of customization
⏳ Time-consuming data maintenance
—
🐞 Occasionally long times to fix bugs
*Source: OMR-Reviews
3. Salesforce Service Cloud
The Salesforce Service Cloud is a cloud-based solution that improves customer service and strengthens customer loyalty. It offers companies of any size a comprehensive set of tools to optimize agent efficiency, customer satisfaction, and workflows.
Key features include omnichannel communication, AI-supported ticketing and automations, a self-service portal, and the integration of real-time data. This allows companies to provide personalized and efficient support across different channels. The Service Cloud also offers intelligent call center software and efficient field service management, making it a flexible solution for office and field service teams. With powerful analytics tools, companies can measure their performance, improve service, and optimize customer interactions for long-term success.
👍 What do customers like best?*
👎 What don't customers like?*
📞 Enables efficient and personalized customer service through multichannel integration
🏢 Better suited for larger companies with a solid organizational structure
👥 Good community support in various forums
🧭 Interface is less intuitive than competitors
—
💸 Expensive due to many required add-ons
*Source: OMR-Reviews
4. Userlike Chat Software
Userlike is a live chat software that enables companies to improve their customer communication. It offers features such as voice and video calls, live translations, and a central messaging inbox for various channels like WhatsApp, Instagram, and email. The tool is easy to integrate and customize and supports automation through AI chatbots in more expensive subscriptions.
Furthermore, Userlike is GDPR compliant and, like moinAI, is developed and hosted in Germany. It offers a user-friendly interface and enables efficient communication with customers across various channels.
👍 What do customers like best?*
👎 What don't customers like?*
Good support during setup
Operation is confusing and not very intuitive, especially at the beginning
Comprehensive analytics tool
The tool still often has problems with translations
Desire for more features such as more detailed feedback function for customers after use
*Source: OMR-Reviews
5. Freshdesk
Freshdesk is a customer service and support software that helps companies manage requests and organise the day-to-day work of support teams. It offers functions such as a ticketing system, automation for recurring processes and a knowledge database for self-service offers.
Thanks to AI support, enquiries can be structured and processed more efficiently. The platform also enables team collaboration and integration with other tools. Freshdesk can be used by companies of different sizes and supports the management of multiple communication channels in a centralized environment.
Here's the updated version of your second table — now **responsive and mobile-friendly**, using the same approach with a scrollable wrapper and slight mobile styling tweaks:
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👍 What do customers like best?*
👎 What don't customers like?*
Makes daily work easier as all customer inquiries are in one place
Confusing with longer email threads
Easy implementation
Layout could be more user-friendly
Assigning a ticket to other people is cumbersome
*Source: OMR-Reviews
6. HubSpot Service Hub
HubSpot Service Hub is a customer service software that helps companies manage requests, organize support, and maintain customer relationships. As part of the HubSpot platform, it can be integrated with other areas such as marketing, sales, and content management.
Features include a ticketing system, a knowledge base for self-service offerings, omni-channel messaging, and tools for feedback management and service analytics. AI-powered features like the ‘Breeze Customer Agent’ support both customers and service teams in handling requests.
👍 What do customers like best?*
👎 What don't customers like?*
Practical in combination with Hubspot CRM
First setup is time-consuming
Free version
Fully customizable knowledge base is missing
Limited customization options for specific use cases
*Source: OMR-Reviews
7. Parloa
Parloa is a platform for the management of AI agents that supports companies in automating customer interactions. The focus is on the use of autonomous AI agents, particularly for telephone customer service, but also for other channels such as chat or messenger.
The platform offers functions for quality assurance, real-time translation and seamless integration into existing company systems. Certified security standards such ensure the protection of customer data. Parloa also uses AI-supported speech recognition and generative AI to make conversations more natural and efficient.
👍 What do customers like best?*
👎 What don't customers like?*
No reviews yet
/
*Source: OMR-Reviews
8. Zoho Desk
Zoho Desk is a support software that helps businesses streamline their customer service. The platform enables support ticket management, process automation, and customer self-service options.
With features like omnichannel support and built-in analytics, Zoho Desk offers a flexible solution for businesses of all sizes. The software integrates easily with other applications and offers mobile apps for easy use on the go. Zoho Desk also places a high priority on data protection and ease of implementation.
👍 What do customers like best?*
Example: Quick and helpful support
*Source: OMR-Reviews
9. SuperOffice
SuperOffice is a CRM platform that aims to help companies build sustainable customer relationships. It provides a centralized solution to connect sales, marketing and customer service to promote collaboration.
With features such as AI-powered tools, personalised dashboards and extensive integration options, SuperOffice helps to bundle all customer interactions in one place. The cloud-based solution offers scalability, flexibility and high data security, enabling companies to optimise their processes effectively and with data support.
👍 Was gefällt Kund:innen am besten?*
👎 Was gefällt Kund:innen nicht?*
Immer auf dem neuesten Stand, da Daten in Echtzeit aktualisiert werden können
iPad und iPhone-Apps könnten intuitiver sein
Hohe individuelle Anpassbarkeit
Aufwändige Datenpflege
Manchmal längere Zeiten zur Behebung von Bugs
*Source: OMR-Reviews
Advantages of Customer Service Software
Good customer service software not only brings structure, but also greater efficiency to the day-to-day support process. All enquiries - whether by email, chat or social media - end up in one central location. This means nothing gets lost and customers receive a response more quickly. Automations, such as the automatic distribution of enquiries or pre-prepared responses, can also relieve the team of tedious routine tasks. This means fewer clicks and more time for the important, complex issues.
Another plus point: customers don't have to keep repeating themselves. Because relevant data is stored, support teams can respond in a more personalised and targeted manner. This not only makes the service more efficient, but also more pleasant - for both sides. And, as we all know, satisfied customers like to come back.
Companies also benefit: Many softwares provide helpful analyses that show where things are still going wrong and what is already working really well. In this way, support can be continuously improved.
A good customer service software not only speeds up response times but also strengthens customer loyalty. Satisfied customers are more likely to stay and recommend the company to others. Plus, since most systems are scalable, support can easily adapt—whether for a startup or a large corporation.
With the right software, teams work more efficiently, customers are happier, and the entire support process runs smoother. A true win-win situation.
Checklist: What to Consider When Selecting Customer Service Software
Choosing the right customer service software can quickly become confusing - after all, there are countless options with many different features. To prevent this from happening, here are a few points that can help you make the right decision:
Scalability: The software should be able to grow with the company - without hidden limitations. In customer service in particular, it is crucial that a solution does not become a cost trap just because it is used successfully. With moinAI, there is therefore no limit to the number of calls - every conversation is included. This means that the customer service software can scale flexibly without increasing success causing additional costs.
Security first: GDPR compliance, regular backups and the highest security standards should be a matter of course - at least that's the case with moinAI. As a German company based in Hamburg, we rely exclusively on European servers. A point where many large US providers cannot keep up. In general, it's better to check beforehand than to have problems later.
An easy start thanks to personalised onboarding: A good start makes all the difference - especially with new software. At moinAI, there are no hurdles, just direct support: the customer success team provides personalised onboarding to ensure that everything runs smoothly right from the start and fits perfectly with your own use case.
Keep an eye on your budget: Subscription prices are one thing but hidden costs such as onboarding fees (which don't exist with moinAI, by the way) and maintenance costs also play a role. The already mentioned price structure - for example, whether providers charge per conversation - should also be kept in mind. It is worth taking a closer look here.
Simple operation: Nobody has time to spend hours poring over a manual. An intuitive user interface ensures that the team can get started quickly. No-code solutions such as moinAI make set-up particularly easy.
Make effective use of AI features: Chatbots, automated responses, or sentiment analyses can be a real help – if implemented well. Here, it's important to consider whether AI truly adds value. moinAI, for example, offers various AI-supported features, such as AI Agents, generative AI, and data analysis tools, that make support more efficient – without losing the personal touch.
Integration with other tools: Does the software work with the CRM, Slack or other platforms that the company uses? moinAI, for example, offers numerous integrations that help to seamlessly integrate the software into existing workflows.
Customer Service Software: The Most Important Trends for 2025
Customer service is evolving rapidly – and several exciting trends are emerging for 2025 that companies should keep on their radar. New technologies in particular are playing an increasingly important role in meeting rising customer expectations.
Intelligent automation remains a major topic. AI-powered chatbots, generative AI, and smart assistants are no longer just nice extras but have become integral components of many customer service solutions. They help answer inquiries faster, reduce the workload of support staff, and even identify moods or problems early on.
Info:
According to the Contact Centre Investment Study 2025, 63.3% of companies view AI as the most important area of investment in customer service.
Source: Contact-Center (2025)
But these technologies are just the beginning. Specialized AI-Agents are increasingly coming into focus – smart helpers that independently take on tasks and make processes more efficient. They provide more precise answers and can make independent decisions in complex workflows. You can learn more about how moinAI's AI-Agents work in our lexicon article "What are AI-Agents? A comprehensive overview."
Retrieval-Augmented Generation (RAG) is also gaining importance: This technology combines generative AI with reliable data sources to deliver well-founded and up-to-date answers. We explain why this is so valuable for customer service and how companies can benefit from it in the article "Retrieval-Augmented Generation (RAG): the knowledge booster for LLMs."
Omnichannel support is another important trend. Customers switch effortlessly between email, chat, and social media – and expect companies to be just as flexible. Good customer service software ensures that all these inquiries converge in one place, so nothing gets lost and communication works as smoothly as possible.
Personalization through AI, also called hyperpersonalization, is becoming increasingly important. Standardized responses are often no longer sufficient. Companies that address their customers individually and offer tailored solutions create stronger loyalty and greater satisfaction.
Another exciting area is proactive customer service. Instead of just reacting to problems, more and more companies are focusing on identifying potential difficulties early and offering solutions before the customer even needs to contact them.
At the same time, opportunities for self-service offerings are growing. Many people want to resolve simple questions themselves without having to contact support directly. This is why knowledge bases, FAQs, and chatbots with helpful information are becoming increasingly important.
Despite all technological developments, one thing remains unchanged: Personal support remains essential. Especially for complex concerns or sensitive topics, direct contact with a competent representative is often irreplaceable.
Conclusion
The right customer service software can make support not only more efficient but also more customer-friendly. It helps to manage inquiries in a structured way, automate processes, and adapt customer service to the individual needs of the company. Companies should pay careful attention to ensure that the solution is scalable, secure, and easy to use—and ideally integrates modern technologies like AI in a meaningful way.
Would you like to experience AI-supported customer service software live? Then test the moinAI chatbot as an individual prototype for your use case—simply enter the URL and get started.